Of course, the best party styles are worthless without cool music. Thus, it’s time to place the speakers and crank up the best music of the year as loud as possible. For example from that pop superhero whose return the world desperately needs right now. And lo and behold: with the new single plus music video “Love Me Land”, she is now back in action! The Swede created the song in collaboration with the successful songwriting team Justin Tranter and Julia Michaels. Tranter and Michaels also creatively support Dua Lipa as well as Justin Bieber and Selena Gomez. And as the song’s quality shows: it was not their first time teaming up with Zara Larsson!
ZARA LARSSON – A SWEDISH SUPERWOMAN
ZARA LARSSON’S PERSONAL “LOVE ME LAND”
“The song is about accidentally falling in love, but then eventually taking hold of that love and just truly living it out. I think the track combines two things I love and also do quite well – female empowerment and pop bangers!”, she declares.
The fascinating musical direction is also picked up visually: In the video, Zara initially dances all alone in an empty room. Then later, however, the glamorously styled blonde finds herself in a magnificent sci-fi fantasy land. Her rhinestone make-up and the matching breathtaking sheer bodysuit Zara Larsson is wearing in the clip also provide a wickedly mysterious touch. She published the single and its visuals back in July, making it the very first release of 2020 for the young Swede.
The video to “Love Me Land”, as well as several remixes, live performances, and behind-the-scenes can be found on Zara’s official YouTube channel.
“I wrote ‘Love Me Land’ with my friends Justin and Julia after a long period of working on songs for my second international album,” she explains. “It felt like a kind of an ‘Eureka!’-moment when I suddenly understood the musical path I had headed towards at some point, finding out what it means to be a woman and an artist. Right now, we are all experiencing a new, scary, unknown world and having to endure some harsh realities. I hope that the song offers a way to escape these things a little bit. Because sometimes dancing can be a release, if only for a moment.”
The song paves the way for the upcoming arrival of her highly anticipated second international album, which promises to be one of the biggest pop blockbusters of the year. So get ready to say…
“Wow!” – a more fitting word could hardly be found for the current sensational banger of the Swedish singer’s new single, which was moreover connected with a larger project.
Originally, the song was not intended for a big release. After the song was included in a commercial for the American Citi Bank, the track produced by superstar producer Marshmello was made available in April 2019 without much fanfare. However, after Alicia Keys used this very song in a key scene of the Netflix surprise hit movie “Work It” from August this year there was a literal „wow”-effect: within a few days, the track shot up to number five on the global Shazam charts. Spotify streams and YouTube views simultaneously rose by a whopping 2300 (!) percent.
IN CONCLUSION ABOUT ZARA LARSSON…
Now, in the tumultuous year of 2020, Zara Larsson has finally re-emerged with new passion, focus, and enough fire to prepare us for her bold and boundary-pushing effort. And it is clearly working: her latest hits’ mood is contagious and excites us for every one of her passionate upcoming projects. As mentioned, Zara Larsson is currently working on her second studio album. And this one is definitely going to smash, considering her hits this year. Thus, we are looking forward to another album created by the Swedish Superwoman!
© Warner Music
Text: Ronja Buchin